Weyermann® on tour: Brew Asia 2024 + Customer Calls in Southeast Asia

As an ambassador for our Bamberg special malt factory, our Weyermann® International Malting & Brewing Expert Axel Jany traveled to Southeast Asia last week.

The first stop on his trip was Singapore – an island country and city-state south of Malaysia.

There he represented Weyermann® Malt at Brew Asia 2024. Brew Asia is Asia’s premium event and most important annual conference and trade fair for the brewing community. As part of this year’s conference theme, “Shaping a Stronger Brewing Industry,” presenters tackled the business side of growing a viable, profitable industry from corporate structure and investment to effective product distribution, as well as new product launches, and the importance and best practices behind brewing consistent quality beers.

After a few wonderful days in Singapore filled with many happy reunions with Weyermann® customers and distribution partners, Axel Jany went on to Bali. There he strengthened our bridge of friendship to local Weyermann® customers and had the great pleasure of tasting their beer specialties brewed with Weyermann® malt.

Thank you, dear Axel, for your wonderful work as an ambassador for our special malt factory.